In my last video, I provided some tips to help you create your own video content (Link Below). This week I am going to discuss when you should hand-over to professional videographers, when creating your video marketing. I also provide a few tips to help you find the right videographer for your project!

I am often asked questions like – How do you create videos? Should we use a professional? How can I shoot my own video content? So this weeks video gives some useful tips and advice on shooting your own video content. And in Whiteboard Weekly #10, I will discuss the benefits of using professional videographers.

In this video, I discuss ‘keep warm’ emails, a simple and cost-effective tool to keep in the front of your prospects mind for the long-term.  

Last week I spoke about the important role video now plays in building relationships online, especially in franchise recruitment marketing. This week I go a step further and introduce some ideas for videos you could create.  

Video marketing has exploded, and is only going to continue to grow in the coming years. This is especially the case in franchise recruitment marketing, where it allows you to start building relationships with prospects online, without being in direct contact with them. In this video I explain why video is now so important and explain how it has bridged the human interaction gap the internet has created.  

I often see businesses spreading themselves thin on social media. Too focussed on having a presence on every platform, rather than mastering the one that is most likely to be successful for them. In this week’s white board weekly I give a brief overview of each social platform to give you an idea where will be the best place to spend your ‘social media’ time.