Video marketing has exploded, and is only going to continue to grow in the coming years. This is especially the case in franchise recruitment marketing, where it allows you to start building relationships with prospects online, without being in direct contact with them. In this video I explain why video is now so important and explain how it has bridged the human interaction gap the internet has created.  

I often see businesses spreading themselves thin on social media. Too focussed on having a presence on every platform, rather than mastering the one that is most likely to be successful for them. In this week’s white board weekly I give a brief overview of each social platform to give you an idea where will be the best place to spend your ‘social media’ time.  

I was recently asked about email/text automation in franchise recruitment. This is a big subject, but I have tried to condense my main thoughts into this weeks video.  

Creating a great image library for your franchise recruitment marketing 📸

 

The internet forms such a huge part of how we make decisions, especially if we are looking to make a big decision like investing in a franchise. So what information can prospective franchisees find out about you online?

 

Here at Coconut Creatives, we get asked a lot of questions on a range of franchise marketing related topics, so we have decided to commit to a weekly video to start answering some of them. Our first one is below 👇

This first video gives a brief overview of how we see the franchise recruitment landscape so far in 2018. Overall it’s been a tough start to the year, with less people looking to invest and more choice for those that are! However there are still lot’s of new franchisees being recruited all over the UK at all investment levels.

We would be really interested to hear how your franchise recruitment is going so far in 2018, and any trends you have experienced, so please send us an email to info@coconutcreatives.co.uk to let us know!. Also if you have a question you would like me to tackle in a future Whiteboard Weekly, just get in touch 😁