FASTSIGNS: Much More Than Signs and Graphics

Dec 20, 2011 | Clients in the Media

FASTSIGNS® is the global leader in the sign and graphics industry with over 540 franchises worldwide. For years they have been known for producing eye-catching signage and graphics of the highest quality at sensible prices but the UK and US Franchisors are not prepared to leave it there!

FASTSIGNS Franchise Partners can now benefit from additional revenue streams as they can now offer the full visual communication solution for any business. They have always been able to provide a great range of external signage, vehicle graphics as well as exhibition and point of sales displays but now they can also provide a huge range of promotional gifts and small format printing.

FASTSIGNS have always enjoyed high retention rates on their customer database because they not only provide a quality product range but, more importantly, they provide expert consultation so that clients get a product that actually serves its purpose effectively. These new products and printing formats are an opportunity for up-selling to existing clients and open the door for a new raft of customers.

Franchise Partners also benefit from an unparalleled training and operating system  built on 25 years of experience in the signs and graphics sector. Training begins with a trip to the USA where Franchise Partners are first introduced to the FASTSIGNS proven sales model which combines national and local company contracts using a high sales volume and profit maximising planning. Knowing they have a sound financial model to follow and the backing on an internationally recognised brand gives the Franchise Partners the confidence to build their own successful business and the independence to make their mark on a local level.

UK Managing Director Garth Allison explains why FASTSIGNS continues to develop the business product and service portfolio: “We want to continue to be global leaders in this sector and that will never be achieved if we just rest on our laurels. Our research had shown that as customers gain trust in our visual communications solutions, they would prefer to continue this service with some of the smaller promotional products and literature delivered with our same quality at competitive prices.”

“The UK signage and graphics market is now worth in excess of £3billion and it is a great time to expand our UK franchise network to meet demand so we are looking for individuals who want to manage a team of staff, secure new business and have the skills and ambition to build a successful business.”

To find out more about the FASTSIGNS franchise or to book a place on one of our discovery days email garth.allison@fastsigns.com or call 0808 168 0145.

We share our effective methods to recruit franchisees

Apr 26, 2011 | Coconut in the Media

The team at Coconut Creatives have organised another info packed workshop for franchisors looking to fine tune their franchise recruitment. Join Sarah Cook, Founder of Coconut Creatives and the team including guest speaker, Nick Strong (FranWeb) for the

‘Battle of the on/offline Marketing’!! on Wednesday 25 May in Bracknell

The industry is changing fast. What used to work to recruit franchisees no longer brings the same results. If you are finding that your leads are dropping and conversion is taking longer, you are not alone. Franchisors need to get smarter with their marketing and recruitment process. Sarah and the team will be going through ALL the on and offline routes to market to find your ideal franchisees.

AND because this is such a special event, we’ve created a short video clip to tell you all about it in more detail: http://www.youtube.com/watch?v=_E8-19Ub-yA&feature=related

What others have said about our Coconut Creatives Marketing Workshops:
“I came on the workshop to find out really how to improve our recruitment process and I’ve been given so many great ideas, which I think will save my franchise manager at least 6 days a month, which is absolutely fantastic. I’d certainly recommend it to any franchisors who are looking to improve the quality of their marketing,” Sussanne Chambers, HomeXperts.

“I’m always slightly sceptical about coming to marketing workshops and marketing seminars but it’s been excellent. A friend of mine always used to say that if you can take home one piece of useful information, a seminar’s been good. Well I’m going to be taking a lot more than one, so thanks to the whole team!” Mark Casey, MOT2U

Full agenda just released! Email sam@coconutcreatives.co.uk to request a copy.

Coconut Creatives is the ONLY bfa accredited marketing company. We offer workshops and run 1 to 1 projects that bring together independent experts in the key fields of marketing, PR and branding, showing you how to effectively combine these disciplines to produce excellent results.

“A really enjoyable event. A great opportunity to network and to learn more about the additional tools available to aid / improve the recruitment process,” Steve Calvert, Safeclean.

Email sam@coconutcreatives.co.uk or call 01725 511673 to request a booking form.