In addition to providing franchisees with an overview of another successful year which saw the franchise network grow 71% year on year, Wagging Tails welcomed Charity partners Hearing Dogs for Deaf People and franchise marketing specialists Coconut Creatives to their 2014 Conference.
Nicholas Orpin provided an overview of the work of Hearing Dogs. He then introduced volunteers Cathy, a puppy socialiser who has been caring for Aslan (the dog Wagging Tails have been sponsoring) and Mark with his Hearing Dog Erin who provided an insight into the impact Hearing Dogs have on the lives of the hearing impaired in the UK; there wasn’t a dry eye in the house as Mark shared his own story and everyone could see his special bond with Erin.
Sally Anne Butters and Helen Thresh from Coconut Creatives spoke about business marketing prior to lunch and a series of afternoon breakout sessions in which a number of business related topics were discussed.
Wagging Tails annual Franchise Awards provided a fitting conclusion to the Conference as Gary Spencer-Todd received the Customer Service Award, Sue Day was Brand Builder of the Year and Hilary Coates was the worthy recipient of Franchisee of the Year.
Following her win Hilary had this to say,
“Taking on and running the Wagging Tails franchise has given me a new lease of life and I am so lucky to have found something that I can look forward to doing every day, there aren’t many people who can say that. I feel really proud to have received this award and look forward to providing holiday homes for many more dogs over the coming years.”
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