Serial franchise owner strikes again

by | Sep 30, 2014 | Clients in the Media, News

Zul Chagani is the latest franchisee to take advantage of the multi-store franchise opportunity at Baskin-Robbins. Zul has been so Baskin inside storesuccessful with his first store in Amersham that, he decided to open not just his second store, but his third store as well over a period of just a few months. Zul is now the proud owner of Baskin-Robbins stores in Amersham, Willesden Green and Wembley.

Baskin-Robbins already have nearly 150 stores in the UK and are now offering single store opportunities for new franchisees. Single store investments require a minimum liquid capital investment of £60k and a minimum total launch cost of £120k of which 50% will normally be funded by a high street bank.

Zul’s franchise journey began over 13 years ago with Pizza Hut and he hasn’t looked back since. Zul is an extremely successful business man and, to date, he is the proud owner of eight Pizza Hut restaurants, 15 Costa Coffee shops and is now taking great advantage of the multi-store franchise opportunity at Baskin-Robbins.

Baskin-Robbins offers its franchisees a high level of support, whether they choose to open one store or ten, from world class training and operations support, to innovative marketing and menu development.

“Zul’s success has been due to his hard work and dedication to his businesses and he now has a fantastic portfolio of businesses in our industry. We knew that he would be more than qualified to open his second and third Baskin-Robbins stores in quick succession. We’re looking forward to see Zul’s new stores’ development and we’re looking forward to seeing what he’s going to do next!” explains Jim Johnstone, UK Managing Director for Dunkin’ Brands.

Baskin-Robbins is the world’s largest chain of ice cream speciality stores operating in a market worth £1.8 billion. Since 1945, the brand has introduced 1,000 unique, fun and much-loved ice cream recipes, frozen drinks and creative ice-cream cakes.

“As a family we have always liked Baskin-Robbins products. The children love it, we love it and it just fits well into our existing portfolio. For us it is important that we like and believe in the product we sell. That’s how we’ve chosen our previous businesses as well,” explains Zul.

“The visual effects of the Baskin-Robbins store are modern and show the contemporary nature of this historic brand, which really appealed to us. We met with Jim Johnstone, the UK Managing Director of Baskin-Robbins, and he was very helpful. We have since established an excellent working relationship with him. He put us on the right track and Chris Gray, an International Business Manager for Dunkin’ Brands, has been excellent in helping us set up our three stores,” adds Zul.

Zul will have the opportunity to expand his portfolio even more in the future and, with his success and enthusiasm so far, he looks set to have a bright future with Baskin-Robbins. With Baskin-Robbins, the investment at store level is low. Owners can open 10 Baskin-Robbins stores for the same cost as one Drive Thru in the Quick Service Restaurant sector. Owners can then spread their investment rather than relying on just one location.

This press release has created wide spread coverage on franchise related websites and social media. It will also be included in upcoming print publications. To find out how Coconut Creatives can help you generate great PR why not contact us